Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

110 Ahadith Qudsi (Sacred Ahadith)Ahadith are the sayings, deeds and approvals of the Prophet (PBUH) under Divine guidance and are generally traced back to the Prophet (PBUH) as regards to their authority. But some Ahadith hold a distinct place and are termed as Ahadith Qudsi (Sacred Ahadith) and the authority in these Ahadith is attributed to Allah through the Prophet (PBUH). It is a collection of 110 such Ahadith relating to the important aspects of daily life so that the readers may get benefited from it for the success in this life as well as in the Hereafter.
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.dar-alsalam.com - Darussalam Publications Website
Source : http://www.islamhouse.com/p/320537
Download :
Religious Police in Saudi ArabiaThis book includes a comprehensive vision of issues related to the promotion of virtue and prevention of vice and its official establishment in the Kingdom of Saudi Arabia. This book was prepared by a group of Saudi academicians, males and females, representing different Saudi universities and various geographical regions. They address the Western public opinion, its political and intellectual sources. Their aim is to clarify reality for Western public opinion, its political, intellectual and media sources. This reality that remains obscure for this public opinion as a result of certain political circumstances, religious superiority or suspicious media lusts. This reality was obscured from the West by the current rapid international developments and changes.
Source : http://www.islamhouse.com/p/324762
Download :
The Key to HappinessThis book addresses an important subject, The only way to achieve true happiness is Islam and call for the faith in Allah and His angels, His Books, His Messengers, the Last Day, and destiny.
Formation : AbdulRahman Bin Abdulkarim Al-Sheha
From issues : http://www.islamland.com - Islam Land Website
Source : http://www.islamhouse.com/p/261378
Download :
The Life, Teachings and Influence of Muhammad ibn Abdul-WahhaabThe Life, Teachings and Influence of Muhammad ibn Abdul-Wahhaab: This book is not one with a political agenda. It is meant neither to support nor to critique any contemporary regimes or policies. Indeed, the driving force behind this work is much greater and more important than that. It has to do with, first, the religion of Islam as preached by the Prophet (peace and blessings of Allah be upon him) himself and, second, with the honor and rights of an individual Muslim, Muhammad ibn Abdul-Wahhaab.
Formation : Jamaal Zarabozo
From issues : Ministry of Islamic Affairs, Endowments, Da‘wah and Guidance
Source : http://www.islamhouse.com/p/54190
Download :
Jesus & the BibleConcise examination of the Christian texts as well as the Islamic perspective of the purpose and message of Jesus
Formation : Rashaad Abdul-Muhaiman
From issues : El-Haqq Islamic Resource Center
Source : http://www.islamhouse.com/p/1367
Download :