Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

The Hadith is Proof Itself in Belief & LawsThe Hadith is Proof Itself in Belief & Laws
Formation : Muhammad Naasiruddeen al-Albaanee
Source : http://www.islamhouse.com/p/51918
Download :
The Promised Prophet of the BibleThe Promised Prophet of the Bible
Formation : Munqith ibn Mahmood As-Saqqar
Source : http://www.islamhouse.com/p/178683
Download :
The Obligation of Adhering to the Sunnah and a Caution Against InnovationA small but beneficial treatise concerning innovation, celebrating the birth of the Prophet (s), as well as a small note about Wahhabiyyah and the creed Muhammad bin Abdul-Wahhab.
Formation : Abdul Aziz bin Abdullah bin Baz
Source : http://www.islamhouse.com/p/1267
Download :
Muslim Christian DialogueAnyone interested in comparative religion will find in this book many surprises that challenge what many once believed to the absolute truths, This book has been written as the result of dialogues I had with Christian clergy as well as laity. The discussions were polite, pleasant, friendly, and constructive without the slightest intention of hurting the religious feeling of any Christian. It is provocative, and a challenge to Christianity. It is indispensable for those looking for the truth and those studying Comparative Religion.
Formation : Hasan Mohammed Ba Aqeel
Reveiwers : Muhammad AbdulRaoof
From issues : Books of the office of propagation in Ulayya, Sulaymaniyah and north of Riyadh
Source : http://www.islamhouse.com/p/311583
Download :
Islam: The Complete and Final Message to ManIslam: The Complete and Final Message to Man is a brief presentation of Islam defining its terms and teachings, followed by an advice to the Muslims and non-Muslims on following the path of the Righteous Predecessors
Formation : Dr. Saleh As-Saleh
Source : http://www.islamhouse.com/p/35742
Download :