Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Did God Become ManDid God Become Man: The main purpose for writing this booklet is to reach those who believe in God and cause them to reflect on the nature of their beliefs in the light of reason and revelation. The booklet is actually the edited version of a lecture, which I have delivered on many occasions and in many locations around the world. The positive response of the varied audiences to this lecture encouraged me to prepare it as a booklet in order to make it accessible to a wider audience.
Formation : Abu Ameenah Bilal Philips
Source : http://www.islamhouse.com/p/57997
Download :
The Prophet's Prayer From The beginning To The End As Though You See ItThus this book would, Allah Willing, gather whatever is relevant to each topic from the various contents of the books of Hadith and the books on the differences between the Madhhabs, such that the correct verdicts found in this book would not be found totally in any one Madhhab. Hence the one acting on it, Allah Willing, would be among those whom Allah had guided "by His Grace to the Truth concerning that in which they differed, for Allah guides whom He will to a path that is straight."
Formation : Muhammad Naasiruddeen al-Albaanee
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.islamweb.net - Islam Web Website
Source : http://www.islamhouse.com/p/306370
Download :
Non-Muslim Religious Celebrations and Ruling on participataingThe conflict between truth and falsehood is ongoing and will last as long as this world remains. The fact that some groups among the Ummah of Muhammad (peace and blessings of Allah be upon him) are following the people of falsehood.
Formation : Muhammad Salih Al-Munajjid
From issues : http://www.islamqa.com - Islam : Question & Answer Website
Source : http://www.islamhouse.com/p/204498
Download :
Priests Embracing IslamThis book compiles the stories a number of past priests who have since embraced Islam, Including well known speakers and authors Yusuf Estes and Abu Yahya.
Formation : Yusuf Estes
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/314369
Download :
Ruling of Peace Treaties with the JewsIt is the victory of the Jews, notwithstanding that they are a small group, over the Muslim ’ummah in four successive wars. The Arab Muslims whom these defeats have affected concur about the indispensability of concluding peace and compromise with the Jews, saying that there is no alternative before them and offering the excuse that the Jews are helped by the Western nations and America while the Muslims have no power and authority in their favour. And after having extended their hands for compromise with the Jews some of the Arabs have in fact concluded treaties with them calling these Peace Treaties. Since these treaties contain conditions that are invalid, more harmful and graver than defeats in the wars, and since people are asking about what should the Muslims' attitude be towards the Jews and towards the Peace Treaties that have been concluded, and because Allah Subhânahu wa Ta‘âlâ has taken a ovenant of those who are given knowledge to elucidate and not to conceal anything, I have liked to write briefly about the attitude which, according to sharî‘ah, the members of the Islamic ’ummah should adopt towards these treaties they call Peace Treaties.
Formation : Abdur-Rahman Abdul-Khaliq
From issues : http://www.salafi.net - Salafi Website
Source : http://www.islamhouse.com/p/51815
Download :