Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

The Good EndThe Good End: During his lifetime, man moves from one stage to the another beginning with childhood followed by his youth and ends with senility. During these stages, man encounters times of rest and distress as well as good health and other affairs. The author in this book has presented the causes of a good end i.e. eternal happiness etc.. One should not only remain hoping but he has to seek the means and ways to have a good end. Reading such books will help you to consciously seek to be one of the blessed people whom Allah will grant eternal happiness in Paradise.
Formation : Abdullah ibn Muhammad Al-Mutlaq
Source : http://www.islamhouse.com/p/76212
Download :
O My Child! You've Become an AdultOur goal is to serve a long-standing need on the part of Muslim youth in Western societies where the younger generations have been rent asunder by the overt disregard and abandonment of moral values and ideals on a very broad scale.
Formation : Muhammad Bin Abdullah Al-Daweesh
Reveiwers : Muhammad AbdulRaoof
Translators : Abdul Rahman Al-Jamhoor - Abdul Kareem Al-Najeedi
From issues : http://www.islamweb.net - Islam Web Website
Source : http://www.islamhouse.com/p/341076
Download :
Salah (Prayers) Step by Step with Illustration and Audio SectionsThis is a very useful book contains important information despite its few pages. It shows how to perform the second pillar of Islam i.e. prayer. At first, the author some words from book "The Dispraise of Desire" authored by Ibn Al-Qayyem. Then he talks about some issues pertaining to prayer e.g. meaning of prayer, its merits, its times and conditions should be met before performing it. It is characterized by containing audio sections showing what is said during the prayer.
Formation : Dr. Saleh As-Saleh
Reveiwers : Abu Adham Osama Omara
From issues : http://www.turntoislam.com - Turn to Islam Website
Source : http://www.islamhouse.com/p/328264
Download :
Discover IslamDiscover Islam: A brief book that guides a person towards Islam, Islam is the religion and way of life of about one Fifth of the world's population. Muslims are of diverse nationalities, cultures and races, but their Religion teaches that all humanity is essentially equal. It guides them to the Straight Path.
From issues : Ministry of Islamic Affairs, Endowments, Da‘wah and Guidance
Source : http://www.islamhouse.com/p/90757
Download :
[ Hisn Almuslim ] Fortress of the Muslim, Invocations from the Quran and SunnahFortress of the Muslim, Invocations from the Quran and Sunnah: is a very beautiful booklet consists of many authentic Dua's (supplications) for a Muslim to supplicate on a daily basis and on special occasions.
Formation : Saeed Bin Ali Bin Wahf Al-Qahtani
Source : http://www.islamhouse.com/p/39062
Download :