Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

My Great Love for Jesus Led Me to Islam-
Formation : Saimon Al-Fareedu Karaballow
Source : http://www.islamhouse.com/p/231680
Download :
Knowledge Mandates ActionIqtidaa-ul-‘Ilm al-‘Amal By Al-Khateeb Al-Baghdaadee. This is the second book in the "Classical Knowledge Series", which is a collection of selected scholarly works from the past that deal with the subject of religious knowledge. The first book in this blessed series was “The Book of Knowledge” written by Imaam Abu Khaithamah Zuhayr bin Harb An-Nasaa’ee (Died 234H), may Allah have mercy on him. Since that book served as an introduction to knowledge, its virtues, merits and manners, it seemed proper that the second book be dedicated to the next level of knowledge, which is its result and outcome, and that is righteous deeds. And what better work to present on this subject than the classic and well-known treatise of the distinguished Imaam, Al-Khateeb Al-Baghdaadee, 'Iqtidaa-ul-‘Ilm al-‘Amal' (Knowledge Mandates Action).
Formation : Al-Khateeb Al-Bagdadi - Al-Khateeb Al-Baghdadi
Source : http://www.islamhouse.com/p/236042
Download :
Jesus & the BibleConcise examination of the Christian texts as well as the Islamic perspective of the purpose and message of Jesus
Formation : Rashaad Abdul-Muhaiman
From issues : El-Haqq Islamic Resource Center
Source : http://www.islamhouse.com/p/1367
Download :
Take your Belief from the Quran and SunnahTake your Belief from the Quran and Sunnah: a booklet containing important questions of religious beliefs, the writer replied it was seeded with evidence from the Quran and Sunnah; to reassure the reader to answer correctly; because the doctrine of unification (Tawheed) is the basis of His Excellency rights in this world and the Hereafter.
Formation : Muhammad Jameel Zeeno
From issues : http://www.saaid.net - Saaid Al Fawaed Website
Source : http://www.islamhouse.com/p/162054
Download :
A Study on the Hadiths of VirtuesIn this brief book A Study on the Hadiths of Virtues which deals with ahadiths of virtues.
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.islamweb.net - Islam Web Website
Source : http://www.islamhouse.com/p/341098
Download :