Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Celebrating Valentine's DayDue to the pitiful state which the Ummah of Muhammad (may God praise him) is in, due to the lack of knowledge of Muslims about their religion, and due to the high regard which some Muslims hold for Western thought and culture, we see that a hideous practice which contradicts the very principles of chastity and honor in Islam has crept into many Muslim societies. Many people don't realize the origins and consequences of this shameful celebration, but rather blindly follow its rites and customs to be "closer" to the West, not thinking of the sin and displeasure they are earning from Allah.This Book study the ruling concerning this celebration and statements of scholars in this regard.
Formation : Muhammad Salih Al-Munajjid
From issues : Islamic Propagation Office in Rabwah
Source : http://www.islamhouse.com/p/1353
Download :
Priests Embracing IslamThis book compiles the stories a number of past priests who have since embraced Islam, Including well known speakers and authors Yusuf Estes and Abu Yahya.
Formation : Yusuf Estes
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/314369
Download :
The Geological Concept of Mountains in the QuranGloriouse Quran remains the ever-lasting miracle that witnesses to the truthfulness of Muhammad's Message. The miraculous nature of the glorious Quran is not confined to a certain field or time but it emerges to challenge people in whatever field they master.
Formation : Zaqlol El-Naggar
From issues : Al-Falah Foundation, Translation, Publication and Distribution
Source : http://www.islamhouse.com/p/51861
Download :
The Conduct of the Prophet (Peace Be Upon him) During HajjThis treatise was prepared by the Agency of Islamic Enlightenment in Hajj. Includes a discussion about those things which nullify a person's Islam as well as common errors made by the commonfolk.
Formation : Faisal Bin Ali Al-Ba'adani
Reveiwers : Muhammad AbdulRaoof
From issues : A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/328729
Download :
Islam In FocusIslam, is a comprehensive way of Life, does not confine itself to the spiritual aspect of man's life only, rather its primary concern is with the application of its rules to the daily life of man, the author wrote it in an easy and simple method to achieve the very purpose of the book, namely introducing Islam to Muslims and non-Muslims, through the best and simplest way.
Formation : Hammodah Abd al-Aati
From issues : http://www.islamweb.net - Islam Web Website
Source : http://www.islamhouse.com/p/294970
Download :