Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

HijabThis book talks about the value of the obligation of hijab and to beware of display and unveiling, the characteristics of the Hijab are discussed, bringing the glad tidings promised (by Allah) to those women adhering to it. It also points out the danger of dazzling displays of ornaments and beauty as well as the terrible repercussions in this life and in the hereafter.
Formation : Abdul Aziz Bin Mohammed Al-Dowaish
Reveiwers : Muhammad AbdulRaoof
From issues : A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/328616
Download :
The Prohibition of MusicA concise treatise discussing the ruling concerning music.
From issues : http://www.islamqa.com - Islam : Question & Answer Website
Source : http://www.islamhouse.com/p/1289
Download :
Lessons of Educational Department in Dawah Office, RabwahBrief lessons in fiqh, da'wah (calling to Islam), Creed and hadeeth and its terminologies taught in the Educational Department of Islamhouse. They help Muslims to be aware of what he indeed needs regarding the Islamic sciences. They also give him a glimpse of qualities of the caller to Islam.
From issues : Islamic Propagation Office in Rabwah
Source : http://www.islamhouse.com/p/281607
Download :
Enjoy Your LifeThis is an exquisite collection of incidents from the life of the Prophet (Peace be upon Him), stories from our Islamic Heritage, and thought-provoking anecdotes from the life of the author. The aim of the book is to train the reader to enjoy living his life by practicing various self-development and inter-personal skills. What is so compelling and inspiring about this book is that, in order to highlight the benefit of using social skills, the author draws from the lives of the Prophet (Peace be upon Him) and his Companions. This book is both a practical systematic guide to self-improvement and a treasure trove of historical incidents. It increases self-awareness, whilst nurturing the soul and strengthening the spirit.
Formation : Muhammad Bin AbdulRahman Al-Areefi
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/308397
Download :
Who Should Perform Ijtihad?The Importance of the issue of ijtihad, who has the right to make it, and caution of speaking about the religion without knowledge
Formation : Salman Bin Fahad al-Awdah
From issues : http://www.islamtoday.net - Islam Today Website
Source : http://www.islamhouse.com/p/1403
Download :