Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

The Meaning of Articles of FaithFaith in the sense of belief is based on six principles, which are mentioned in the hadith of Jibreel (peace be upon him), when he questioned the Prophet (peace and blessings of Allah be upon him), who said: “Faith means to believe in Allah, His angels, His Books, His Messengers, the Last Day, and the Divine Decree, both good and bad.” (Agreed upon). This series explain those articles of faith in detail.
Formation : Mahmoud Reda Morad Abu Romaisah
From issues : Cooperative Office for Propagation, Guidance, and Warning of Expatriates in the city of Salay, Riyadh - A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/324754
Download :
The Dreamer's HandbookThis book starts by presenting a spiritual understanding of sleep from the Islamic viewpoint, which is followed by guidelines for recommended evening, pre-sleep, night, and morning acts of worship. The conceptual understanding of dreams is laid out next, followed by an analytical study of dreams in the Quran, and of dreams seen by the Prophet Muhammad (PBUH) and by his companions (R). The rest of the book deals with dream interpretation, its correct rules and procedures, drills to help understand these rules, and a large glossary of interpreted dream symbols. This, we hope, fulfills two important goals regarding sleep and dreams: It establishes their understanding upon the strong foundation of the Quran and Sunnah, and it eliminates a great deal of superstition that surrounds them. Indeed, from Allah (SWT) alone we seek help and acceptance.
Formation : Muhammad al-Jibaly
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/339181
Download :
Women In IslamThis book discusses the special place women have in the religion of Islam and seeks to address some of the many misconceptions and false propaganda published by those who are ignorant of this religion or harbor a malicious intent to purposely misrepresent this religion.
Formation : Shareef Abdul Azeem
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/318523
Download :
Invitation to a Good TidingsEVER SINCE its revelation 1400 years ago, the Qur'an has been a book of guidance and inspiration, a reference point, and a rich source of social and moral dynamism for hundreds of millions of people throughout the world who believe it to be the immutable word of God.
Formation : Ibrahim Bin Saad Abu Nayyan
Reveiwers : Muhammad AbdulRaoof
From issues : A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/336459
Download :
THE IDEAL MUSLIM WIFEThe Author, a well-known British lady writer tries to make reader aware of the Islamic standard for an ideal wife and to encourage the wife to reach that standard as much as she wishes her husband to reach it as an ideal Muslim husband.
Formation : Aisha Lemu
Reveiwers : Muhammad AbdulRaoof
From issues : Islamic call and guidance centre in Abha: www.taweni.com
Source : http://www.islamhouse.com/p/379000
Download :