Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Is Jesus God? , The Bible says NoThis book affirms from the Bible that Jesus Christ is not God but a human.
Formation : Shabbir Ally
Reveiwers : Muhammad AbdulRaoof
From issues : A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/311651
Download :
The Global MessengerThe author said in his introduction, “The purpose of this small book is not to answer ignorant or hostile critics, nor is it to recount praises of our Prophet as countless Muslim authors have done so eloquently over the centuries. Rather, it is to present facts that are based on historically verified sources and then leave the reader to make his own decision, or if he desires, to investigate the matter further. The book is divided mainly into two sections, although the topics covered in both are interrelated and complimentary. The first acquaints the reader with information about the life of Prophet Muhammad and his global mission, while the second is concerned more with his teachings and way of life.”
Reveiwers : Abu Adham Osama Omara
From issues : http://www.mercyprophet.org
Source : http://www.islamhouse.com/p/340216
Download :
Rays of Faith: Fundamentals of Faith NotesRays of Faith. A seminar to enlighten the minds and hearts, as we continue on our journey towards Allah SWT and explore the deeper meanings of the last five of the six articles of Islamic faith: Angels, Divine Books, Messengers, the Day of Judgment and Al-Qadar.
Formation : Waleed Basyouni
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/336430
Download :
How do we believe in the Last Day?Faith in the Last Day is to believe that mankind will be resurrected and recompensed for their deeds. It is to believe in everything that has come to us in the Book and the Sunnah concerning the description of that Day.
Formation : Muhammad ibn Saleh al-Othaimeen
Reveiwers : Muhammad AbdulRaoof
From issues : A website Quran and Sunnah : http://www.qsep.com
Source : http://www.islamhouse.com/p/373675
Download :
Women In IslamThis book discusses the special place women have in the religion of Islam and seeks to address some of the many misconceptions and false propaganda published by those who are ignorant of this religion or harbor a malicious intent to purposely misrepresent this religion.
Formation : Shareef Abdul Azeem
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/318523
Download :