Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

The Declaration of FaithThe testimony of "Laa ilaaha ill-Allah", its meaning, prerequisites, conditions, and fruits.
Formation : Saleh Bin Fawzaan al-Fawzaan
From issues : http://www.islammessage.com - Islam Message House Website
Source : http://www.islamhouse.com/p/1223
Download :
The Ka'bah From the Prophet Ibrahim till NowThe book begins with a discussion of the sacred nature of Makkah Al-Mukarramah, the boundaries of the Haram (Sanctuary) and its sanctity. Then it discusses the superiority of Makkah and narrates Ahadith to that effect. Then it mentions the names of Makkah and the significance of these names. This book also speaks of Ibrahim (Abraham) and Isma'il (Ishmael) (peace be upon them) and their connection to Makkah and its sanctity and development.
Source : http://www.islamhouse.com/p/250705
Download :
Nukhbat al-Fikr (the top of thinking in the classification of hadith)The science of hadith is one of the most honourable and important sciences as we know through it the truthfulness of what was narrated to messenger of Allah peace be upon him whether it is authentic or weak.It's importance and honorability are due the honorability and importance of it's target which is the sunnah of the messenger peace be upon him , the second source of the islamic legislation, the words of who doesn't pronounce any word out of prejudice, it is nothing except a revelation revealed. And from the most collective and summarized written texts of this field is The Text Of Nukabat Al Fakar In Mostalah Ahal Al Athar (the top of thinking in the classification of hadith) by the Hafiz Ahmed Ibn Ali Ibn Hajar Al Askalany Al Shafi may the mercy of Allah be upon him.And this is the reading of the text.
Formation : Ibn Hajar Al-Asqalani
Source : http://www.islamhouse.com/p/291282
Download :
Course in AqeedahA very useful article shows the pure Islamic belief of monotheism. It briefly mentions that Allah alone is worthy of worship, He is worshipped directly and Allah is not like his creation nor his creation is like him.
Formation : Abdur-Rahman Demashqeyyah
Reveiwers : Muhammad AbdulRaoof
From issues : An Islamic centre of Qatar www.fanar.gov.qa
Source : http://www.islamhouse.com/p/374053
Download :
How do we believe in the Last Day?Faith in the Last Day is to believe that mankind will be resurrected and recompensed for their deeds. It is to believe in everything that has come to us in the Book and the Sunnah concerning the description of that Day.
Formation : Muhammad ibn Saleh al-Othaimeen
Reveiwers : Muhammad AbdulRaoof
From issues : A website Quran and Sunnah : http://www.qsep.com
Source : http://www.islamhouse.com/p/373675
Download :