Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

The Excellence of KnowledgeThis Small treatise brings to light many amazing and intricate points of benefit with regard to knowledge and discerning between which of its types are beneficial and non-beneficial. The Prophet praised some forms of knowledge while condemning others, at times he would ask Allah to grant him beneficial knowledge while at other times he would seek refuge in Him from non-beneficial knowledge.
Formation : Ibn Rajab Al-Hanbali
Reveiwers : Muhammad AbdulRaoof
Translators : Mahmoud Reda Morad Abu Romaisah
Source : http://www.islamhouse.com/p/339191
Download :
Fallacies & Misconceptions About The Messenger's Marriages (peace be upon him)The book enables you to analysis & realize the true facts behind the Prophet’s plural marriages.
Formation : Mohammad Ali Al Sabouni
Reveiwers : Muhammad AbdulRaoof
From issues : Islamic call and guidance centre in Abha: www.taweni.com
Source : http://www.islamhouse.com/p/378925
Download :
Tawhid of Allah's Most Beautiful Names and Lofty AttributesThe author presents the belief of Ahl al-Sunnah wal-Jama'ah, which is the creed of the first few generations of Muslims and those who followed in their footsteps. Besides outlining the principles and foundations of this creed he also highlights some of the foreign ideas and deviant concepts that have crept into the hearts and minds. The style in which this book has been written relates more to a textbook than to a book for casual reading. The author has carefully structured the book, divided it into clearly headed sections and provided all the necessary definitions and explanations that will facilitate a clear understanding of this immensely important branch of knowledge.
Formation : Muhammad Bin Khalifa Al-Timemi
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/339422
Download :
The Ideal MuslimahThe true Islamic personality of the Muslim woman as defined by the Quran and Sunnah offers the reader a comprehensive overview of the woman's place in the Islamic scheme of things, and many roles which a woman may play throughout her life - daughter, wife, mother and friends - are explored in details.
Formation : Muhammad Ali Al-Hashemi
From issues : International Islamic Publishing House
Source : http://www.islamhouse.com/p/185386
Download :
30 Lessons For Those Who FastIn relation to fasting, this book contains the most pertinent Qur'anic verses, authentic ahadith, delightful poetry and touching advice. It is therefore, a book for the righteous when they meet for pleasant conversations. It is also a gift for wayfarers when they break their journeys for rest, a treasure for those who share mutual love and respect - For Ramadan is indeed the noblest month and its days are the sweetest days.
Formation : Aaed ibn Abdullah al-Qarni
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/320535
Download :