Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Islam: The Complete and Final Message to ManIslam: The Complete and Final Message to Man is a brief presentation of Islam defining its terms and teachings, followed by an advice to the Muslims and non-Muslims on following the path of the Righteous Predecessors
Formation : Dr. Saleh As-Saleh
Source : http://www.islamhouse.com/p/35742
Download :
Tafseer Ibn Katheer – Part 30 Of The Qur’an (Juz’ ‘Amma)Explanation of all the surahs of the 30th chapter of the Quran: in a very simple and informative way, the Shaikh Explain the surahs of the 30th chapter of the Quran, starting with Surah An-Naba' and ending with An-Nas.
Formation : Imam Ibn Kathir
Reveiwers : Muhammad AbdulRaoof
From issues : International Islamic Publishing House
Source : http://www.islamhouse.com/p/318534
Download :
The ruling concerning Mawlid an-NabawiIn this book, Shaikh Saleh al-Fawzan has enumerated several reasons behind the prohibition of celebrating the Mawlid, and explicitly clarified the major doubts raised up by the proponents of Mawlid; and this includes the claims that, Celebration of Mawlid is honouring the Prophet, Mawlid is celebrated by a large number of people in many towns and cities, Commemorating Mawlid renews the memories of the Prophet, Mawlid is a Bidah Husna (good innovation) because it is a means of showing gratitude towards Allah for sending the Prophet. The saying of Umar, ‘What a good Bidah is this?’ Celebration of Mawlid an-Nabawi is out of love for the Prophet and an expression of one's love, which is permissible.
Formation : Saleh Bin Fawzaan al-Fawzaan
Reveiwers : Muhammad AbdulRaoof
From issues : A website Quran and Sunnah : http://www.qsep.com
Source : http://www.islamhouse.com/p/373679
Download :
The Rights of ParentsIslam recognizes family as a basic social unit. Along with the husband-wife relationship the Parent-child relationship is the most important one. To maintain any social relationship both parties must have some clear-cut Rights as well as obligations. The relationships are reciprocal. Duties of one side are the Rights of the other side. So in Parent-child relationship the Rights of parents are the obligations (duties) of the children and vice versa, the Rights of children are obligations (duties) of parents.
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/358848
Download :
At-Tadhkirah (The Reminder)An Authentic Selection from Imam Al-Qurtubi's At-Tadhkirah Fiahwalil-Mawta Wal-Akhirah. Death is not the absolute end. It is just the discontinuation of unity between the body and soul. It is a change from one state to another and a transition from this present life to that of the hereafter.
Formation : Muhammad Bin Ahmad Al-Qurtubi
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/336454
Download :