Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Child Education in IslamThis book outlines the basic Islamic concepts in child education. The author has tried to coordiante the main ideas, as well as the basics precepts for raising Muslim children in all the different spheres of life. First of all, the importance of correct belief and faith cannot be inculcated in young children except through the teaching and example of their parents; and obviously, the role of the mature and religious mother is foremost.
Source : http://www.islamhouse.com/p/250895
Download :
How do we believe in the Last Day?Faith in the Last Day is to believe that mankind will be resurrected and recompensed for their deeds. It is to believe in everything that has come to us in the Book and the Sunnah concerning the description of that Day.
Formation : Muhammad ibn Saleh al-Othaimeen
Reveiwers : Muhammad AbdulRaoof
From issues : A website Quran and Sunnah : http://www.qsep.com
Source : http://www.islamhouse.com/p/373675
Download :
Concept of God in IslamIts author said in the introduction, "It is a known fact that every language has one or more terms that are used in reference to God and sometimes to lesser deities. This is not the case with Allah. Allah is the personal name of the One true God. Nothing else can be called Allah. The term has no plural or gender. This shows its uniqueness when compared with the word "god," which can be made plural, as in "gods," or made feminine, as in "goddess." It is interesting to notice that Allah is the personal name of God in Aramaic, the language of Jesus and a sister language of Arabic."
Source : http://www.islamhouse.com/p/322097
Download :
Humility in PrayerIbn Rajab al-Hanbali This is a treatise we have written concerning humility (Khushu') and the hearts meekness and breaking (inkisar) before the Lord. The basic meaning of Khushu', is the softness of the heart, its being gentle, still, submissive, broken, and yearning. When the heart is humble, so too is the hearing, seeing, heard, and face; indeed all the limbs and their actions are humbled, even speech. The source of the Khushu, that takes place in the heart is the gnosis of Allah's greatness, magnificence, and perfection.
Formation : Ibn Rajab Al-Hanbali
Source : http://www.islamhouse.com/p/207450
Download :
Tafseer Ibn Katheer – Part 30 Of The Qur’an (Juz’ ‘Amma)Explanation of all the surahs of the 30th chapter of the Quran: in a very simple and informative way, the Shaikh Explain the surahs of the 30th chapter of the Quran, starting with Surah An-Naba' and ending with An-Nas.
Formation : Imam Ibn Kathir
Reveiwers : Muhammad AbdulRaoof
From issues : International Islamic Publishing House
Source : http://www.islamhouse.com/p/318534
Download :