Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

Fiqh Made EasyIn this work, the world- renowned scholar of comparative fiqh, Dr. Saalih al-Sadlaan of Muhammad ibn Saud Islamic University discusses the most important issues of fiqh. In this work, the author has done an excellent job of concisely mentioning the most important aspects of the different fiqh topics he discussed. Furthermore, he has discussed many issues that are not greatly discussed in the English literature, such as the rules concerning bequests and endowments. Hence, this work was chosen to be translated as a welcomed addition to the available English literature.
Formation : Saleh Bin Ganim Al-Sadlan
Translators : Jamaal Zarabozo
Source : http://www.islamhouse.com/p/207459
Download :
The Global MessengerThe author said in his introduction, “The purpose of this small book is not to answer ignorant or hostile critics, nor is it to recount praises of our Prophet as countless Muslim authors have done so eloquently over the centuries. Rather, it is to present facts that are based on historically verified sources and then leave the reader to make his own decision, or if he desires, to investigate the matter further. The book is divided mainly into two sections, although the topics covered in both are interrelated and complimentary. The first acquaints the reader with information about the life of Prophet Muhammad and his global mission, while the second is concerned more with his teachings and way of life.”
Reveiwers : Abu Adham Osama Omara
From issues : http://www.mercyprophet.org
Source : http://www.islamhouse.com/p/340216
Download :
Translation Of The Meanings Of The Glorious QuranSaheeh International, based out of Saudi Arabia, Translated the meaning of the Quran in English, which is most appropriate for non-Muslims, it is easy and clarity of words and meanings.
From issues : http://www.islambasics.com - Islam Basics Website - Sahih International
Source : http://www.islamhouse.com/p/78592
Download :
A Calm Dialogue between Sunnah and ShiaIn this book, Dr. Abdur-Rahman Dimashqeyyah shows and discusses the wrong believes in Shii doctrine. He said in his introduction, "… My intention is simply to make clear to every Shia what the books of their religious leaders contain. These are things that many people still do not realize. My intention is to maintain an objective position, far from bigotry and blind allegiance to traditions. My only reason for writing it is to earn the pleasure of Allah and to clarify the truth to all who are interested to hear it. We should all free ourselves from prejudice and wild ideas, and avoid making inflammatory and insulting charges that fuel the emotions, block the path to truth, and widen the chasm between us. These things do nothing but dissipate the spirit of peace and harmony."
Formation : Abdur-Rahman Demashqeyyah
From issues : Defense network for the Sunnah www.dd-sunnah.net
Source : http://www.islamhouse.com/p/371031
Download :
Interest and Its Role in Economy and LifeAn article explains why the Muslims abide by the prohibition of usury while the Jewish and Christian secularists are calling to to affirm it. A glimpse at some texts from the Quran and the Sunnah which severely warn against the taking of interest. Interest and Usury in the Bible (Judaism and Christianity) and according to early thinkers. An article explains how something so despised such as interest could be justified and even institutionalized as a standard. The various ways in which thinkers in the past have tried to conjure explanations for the existence of interest. The various ways in which interest has harmed society. The devastating ills of interest on an international level. An Islamic solution to the interest model, and how economy can still thrive without interest.
Formation : Jamaal Zarabozo
From issues : A website Islam Religion www.islamreligion.com
Source : http://www.islamhouse.com/p/190075
Download :